The position serves as the primary recruiter in collaboration with athletic program recruiters for PDCCC throughout the service region, working with members of Institutional Advancement and Student Services teams to organize events and messages to targeted potential student markets that are judged to be the most likely to increase enrollment at the College; actively recruiting from these markets through activities and events on campus and in the community, online, and through social media and other means as appropriate; and managing a system of proactive follow-up with prospective students from point of interest, through application, to registration. Provides comprehensive academic advising and student support services to students that enable them to achieve college success goals. Responsible for overall development, implementation and evaluation of a plan to recruit students to PDCCC. Work with Institutional Research, Institutional Advancement, Core Team and Student Services teams to develop a priority list of potential student markets based on data, trends, and analysis of factors promoting and hindering enrollment. Develop recruitment and admissions strategies to target special and diverse populations (non-traditional/adults, high school, seniors, military, under-served/underrepresented, GED, etc.) Organize and carry out a systematic approach to outreach and recruitment to identified markets. Proactively and systemically implement and oversee college-wide recruitment initiatives that continuously improve the visibility and brand awareness of the college and communication between the college, the community, and with our secondary school and community partners and other organizations. Represent PDCCC and coordinate presence by assigning representative(s) at service area high schools to recruit students for the college by providing information to students, teachers, officials, and parents/guardians through large group presentations and individual one-on-one meetings with students. Be the face of PDCCC in outreach activities in the community and coordinate PDCCC presence at recruiting fairs, community fairs, and other events. Coordinate PDCCC College Tours, Open Houses, recruitment days, special programs, and other on-campus recruitment strategies. oBuild partnerships that bring awareness of opportunities of higher education to the community. oParticipate in community events that brings awareness to the public about the College. oHosts events on campus that introduce PDCCCâs programs and resources to the community. Serve as PDCCCâs point of contact with regional GED programs for the Rural Virginia Horseshoe Initiative. Develop and implement a plan to recruit GED completers to PDCCC. Participate on the Core Team. Participate and assume a lead role on the EAB Navigate Implementation Build Team. Develop and implement a tracking process that follows potential students to the point of application. Guide and refer prospective students through the application process. Lead the process and utilize the retrieval tool for prospective student data received via the online admissions application. Use interest cards, the Prospect Report Wizard, weekly application and enrollment data to ensure each prospective student is contacted via phone/email once they apply or indicate interest to PDCCC. Maintain an ongoing record of prospective students and their progress in the âsteps to enrollment.â Guide and refer prospective students through the enrollment process including application submission, applying for financial aid, completing placement testing, registering for orientation programs, and seeing academic advising. Track and conduct exit follow-up and referral for students who withdraw from all classes: 1.During add/drop 2.After the add/drop period In collaboration with the Coordinator of Institutional Research and Assessment, develop a comprehensive assessment plan for recruitment to include the measures/indicators/evidence specified for Core Responsibilities I-V, as well as formative evaluation to identify strengths, challenges, and unintended outcomes. Recruitment and Admissions Specialist uses assessment results to improve recruitment strategies and results. Use a case management approach in working with students, including regular follow-up via telephone and mail/email. Provides students with accurate information on requirements for degree programs. Provides guidance to first-year students in the development of academic plans with the selection of courses and electives to meet program, graduation, and transfer requirements.
Internal Number: 112744
About Paul D. Camp Community College
Paul D. Camp Community College is a small 2-year college in Southeast Virginia. Campuses are located in Franklin and Suffolk. There also is a center in Smithfield. The college offers associate degrees, certificates, and career studies certificates In transfer and career/technical programs; credit and non-credit workforce services and training for businesses and industries; special interest classes for the community; and summer classes for youth through the Regional Workforce Development Center. A dual enrollment program for high school students, online courses, and developmental studies classes are available at the college as well.