We currently have a full-time opportunity for a talented Marketing Director to join Promenade Temecula in Temecula, CA.
As Marketing Director, under the direction of the General Manager and Corporate Marketing, this position oversees all marketing operations in a complex shopping center property. This includes developing and executing the advertising, marketing, tourism, digital, and public relations programs. The primary purpose of this position is to increase shopping center revenue. Depending on need of property, manages and directs marketing staff.
The key accountabilities include but are not limited to:
Develop, implement and evaluate annual strategic marketing plan for the shopping center, subject to General Manager and Regional Marketing Manager’s approval. Marketing plans to be based on market research, industry trends, and program analysis.
In conjunction with the General Manager, help to develop and solidify constructive working relationships with media, community figures, and local government entities to increase shopping center visibility.
Develop and solidify positive working relationships with retailers to encourage participation with shopping center initiatives to increase overall effectiveness. Strategically seeks out opportunities to increase income through events and services at the shopping center. Develop new promotional/event ideas on an on-going basis.
Contributes to the creation of shopping center’s budget. Maximize NOI, control expenses and manage budget. Maintains current with industry factors such as category analysis, retail trends, local and regional economy, and other areas that would influence shopping center performance.
Develops a strategy for building, tracking and analysis of tourist traffic, including groups and free independent travellers. Develop strategic partnerships with regional tourist destination to drive tourism to our property. Responsible for the coordination of Group/Tourism Programs.
Manages and supervises efforts of the marketing staff. Recommends new hires, discipline, and completes performance appraisal. Responsible for training, coaching, and communications to the marketing staff.
Cost accountability and solid budget forecasting is essential to manage the Center marketing budget.
To be considered a strong candidate for this role, you will have a strong sense of relationship management with internal and external stakeholders. Key capability requirements include an undergraduate degree from an accredited college or university with a focus in Business, Marketing, or related discipline. In the absence of a degree, multiple years of directly-related job experience managing daily operations of a shopping center’s marketing functions may offset the degree requirement. In addition, we would like at least 5 years of progressively responsible experience in shopping center marketing.
The ideal candidate would have the ability to manage at both a daily operational level with the staff as well as at a strategic level with QIC management. Excellent oral, written, and interpersonal communications skills when dealing with tenants, employees and governmental and community leaders is expected. A preferred candidate would be self-motivated, a team-player with the ability to effectively prioritize in a fast-moving environment.
To apply, please submit a cover letter and CV via our careers portal by February 8, 2019.
Applications from Recruitment Agencies will not be considered.