Reporting to the Vice Dean of the MBA Program, the Enterprise Community Manager (ECM) will oversee the MBA Program’s MyWharton experience for current students. MyWharton is an online Salesforce platform that functions as a resource to engage MBA students in sharing information and collaborating with staff and peers. This position is a core role that will develop and execute the MBA Program’s MyWharton community strategy, community management, and content and communications strategy within the platform. The ECM will work across the 8 administrative departments within the MBA Program (Office of the Vice Dean, Admissions, Financial Aid, Career Management, Student Life, McNulty Leadership Program and the Communication Program) to ensure and consistent and seamless experience of MyWharton for all Wharton MBA students and full adoption of MyWharton by MBA Program staff. The Enterprise Community Manager will serve in the following capacities: * Caretaker: watches over the community and tends to the members, content, and places ensuring the community stays healthy and engaged. * Detective: watches and analyzes the pulse of the community to better optimize future strategies. * Concierge: Providing one-on-one attention to issues or to members (students and staff) that need assistance in the community. * Traffic Cop: directs members to the appropriate content or expert within the community. * Cheerleader: announces new features and supports excelling members, praises engagement in the community, and helps bring along members who are low adopters. * Negativity crusher: always on the lookout for offensive actions to protect the organization, follow established business rules and policies, and take corrective actions as necessary. * Expert: a master of engagement and Salesforce Community Cloud knowledge to get the job done. * Sculptor: massages the noise of the community to be beneficial for consumption with a critical lens towards content and communications strategy/structure. * Representative: provides input and guidance to MBA leadership to drive prioritization of MBA related needs for MyWharton across key governing bodies.
Internal Number: 47224
About University of Pennsylvania
Penn has a long and proud tradition of intellectual rigor and pursuit of innovative knowledge, begun by Benjamin Franklin in 1740. That tradition lives today through the creativity, entrepreneurship, and engagement of our faculty, students, and staff. Academic life at Penn is unparalleled, with an undergraduate student body of 10,000 from every U.S. state and around the world. The entering class of 2015 is the most talented and diverse in Penn's history. Consistently ranked among the top 10 universities in the country, Penn welcomes an additional 10,000 students to our top-ranked graduate and professional schools.