As part of the Heritage Communications team, the DAM Platform Specialist will continuously and strategically assess and improve the DAM platform and the Brand Center experience, and ensure that it continues to provide value to internal channel owners and Rotarians who need access to assets. Rotary’s DAM provides centralized access to brand and heritage assets, including photo, video, audio, and logos and other brand materials; and powers externally-facing, regionalized brand portals.
Heritage Communications is part of the Marketing and Communications team. We are charged with preserving Rotary’s rich and important history by maintaining an archives that includes documents, photos, audio and visual recordings, publications, and artifacts from over 100 years. We use these heritage materials to tell Rotary’s story and bring to life the people, decisions, and events that built Rotary into one of the world’s largest humanitarian service organizations. Our work also includes serving as an informational resource for staff and members. From fact-checking and research to photo searches and rights management, we help others tell Rotary stories with accuracy and impact.
You Are Good At
Written and oral communication
Establishing strong working relationships with a collaborative and creative approach
Interacting with marketing, creative, and technical teams
Finding solutions and making decisions
Showing attention to detail
You Will Be Responsible For
Collaborating with key members of the business to create and execute strategy, vision, and future roadmap for the DAM system and Brand Center experience by gathering functional and technical requirements
Ensuring easy search and retrieval by channel owners and our Rotary members around the world by defining, implementing, and managing asset categorization, taxonomy, and metadata standards that are robust, scalable, and user-friendly
Working with the DAM vendor and business partners to ensure testing and delivery of improvements and upgrades
Collaborating with UX and development teams to deliver user-friendly Brand Center experience; providing guidance and implementing changes to the DAM to execute Brand Center vision
Developing workflows for asset ingestion, categorization, permissions management, delivery, and expiration to internal and external users. Work with IT to implement settings.
Training and on-boarding new users to the DAM system and assist with questions from existing users
Driving adoption of the DAM platform internally
Supporting member training and adoption of Brand Center
Creating governance and process documentation
Gathering and reporting out metrics related to usage of assets
Performing data cleanup projects as needed
Supporting asset processing into the DAM
Bachelor’s degree (Master’s preferred) in information management, library and information science, or related field
5 years of enterprise digital asset management experience; minimum of 3 years serving as DAM Admin.
Deep knowledge of standards for taxonomy and metadata content and structure standards
Experience developing and implementing metadata and taxonomy strategy in an enterprise DAM; gathering technical and business requirements; providing training and facilitating adoption; and creating and implementing a strategic vision and road map for continuous improvements
Experience with providing brand assets globally through a Brand Portal (driven by DAM) and managing web-to-print templates
Expertise with industry best practices for photography, video, and audio assets, including file formats, codecs, and digital preservation standards.
Excellent written, verbal, and interpersonal communication skills, including a positive and professional attitude
Multilingual DAM experience a plus
Experience integrating CMS and Creative Cloud with a DAM system
Knowledge of archival practice and experience with archival assets a plus
Clear understanding of privacy and copyright issues
Proficiency in Creative Cloud suite of software
About Rotary International
Rotary unites people from all continents and cultures who take action to deliver real, long-term solutions to pressing issues facing our communities. Each year, Rotary members invest more than $200 million and 16 million volunteer hours to improve lives and create positive change in the world. In exchange for hard work and dedication in support of Rotary’s clubs and humanitarian initiatives, our employees receive competitive salaries, flexible schedules, comprehensive benefits, and job enrichment. To learn more, visit http://www.rotary.org. As a global network that strives to build a world where people unite and take action to create lasting change, Rotary values diversity and celebrates the contributions of people of all backgrounds, regardless of their age, ethnicity, race, color, abilities, religion, socioeconomic status, culture, sex, sexual orientation, and gender identity.